Midland Bike Shop

Name: Brendan
Role: Team Leader
Expertise: I've got a bit of experience in all forms particularly growing in E-Bike skills and knowledge, however, riding my gravel bike every week has given me a true appreciation for all things gravel!
What do you love about bikes?: Being free from cars and able to ride anywhere anytime is a great feeling. Turning your legs over just feels great after a busy stressful week.

Name: Mitch
Role: Second In Charge
Expertise: I've got a good amount of experience in both Road and Mountain Bike cycling! I have also done quite a few demo days for both E-Hybrid and E-MTB's including Dual Sus. Come and test my knowledge!
What do you love about bikes?: I love that there are so many options and designs, that practically anyone can jump on a bike and enjoy themselves! I also really love the fun that you can have riding with friends outdoors :)

Name: Cedar
Role: Mechanic
Expertise: I'm here for everything and anything off-road! From gravel bikes to downhill to dirt jump, I am your go-to guy!
What do you love about bikes?: I love the technology and innovation in the cycling industry that have taken the humble bicycle to new heights and speeds, making the right bike capable of anything you can throw at it.